Instagram testing feature which converts all videos automatically into Reels
Every Instagram user around the globe is familiar with Reels and understands their importance when using the social media app. According to a TechCrunch story, Instagram is now developing a feature that will automatically put all of the videos you publish to Instagram into a reel. The new function, which is now only accessible to a small number of users, will reportedly simplify video sharing within the app, according to the business. For those who use Instagram for marketing, teaching, and other purposes, this is a significant development.
Having videos that are automatically turned into reels when uploaded can make posting Instagram tales simpler. In an email to TechCrunch, a representative of Meta Platforms, Inc., the business that presently controls the social networking app, explained that the new feature is a part of the company’s efforts to streamline and enhance the video experience on the app. The new feature allows users to improve submitted content with music, effects, and editing tools, according to the in-app message.
The notice continues by stating that if your account is public, any videos you publish will be turned into reels by default. Anybody can learn the truth and remix it into fresh reels. Users can enable remixing for settings generally or specifically on each reel if they wish to prevent others from utilizing the reels to remix. Only those who follow the account in question can view reels from private Instagram accounts.
The format of the video will be the largest issue for users if the service is made available to everyone after the trial period. Since Reels primarily displays vertical videos, users may find it challenging to upload and post videos in horizontal format. No information has been provided by the business or the app regarding whether the new feature would apply to videos that have already been uploaded. The business hasn’t made any announcements or provided any further details, such as the launch date.
Adam Mosseri, the CEO of Instagram, provided information regarding the platform’s priorities for 2022 last year. He stated that the business would concentrate on creating new features for reels and posts in video format. That is not shocking considering that Reels accounts for roughly 20% of app viewership. Reels and shorter video formats have received more attention recently, which suggests that the company is vying with TikTok for market share in the short video entertainment space. YouTube Shorts may also have difficulties with the new features that are being tested.